Upgrade your financial knowledge with Endowus as we take you through how to invest with your CPF, SRS and Cash. Sam Rhee, our Chairman and CIO, takes us through the painpoints of investing, how far behind most of us are, and how Endowus is here to make a difference as Singapore's 1st CPF digital advisor, on a secure and convenient platform - at the lowest fees possible.


  1. How we are solving the painpoints of investing
  2. Endowus versus other platforms
  3. Jumpstart your retirement plans starting with low fees

00:00​ Intro

1:19​ Seedly Walkthrough

6:54​ Painpoint of investing

7:48​ How fair we are behind for retirement planning

9:40​ Intro to the Endowus team

12:45​ Endowus versus traditional players

13:48​ Security and Safety of your assets  

16:46​ Investing at your comfort level, and not be sold  

21:24​ Why are we wary of our advisors?

23:52​ CPF investing, is it what people are looking for, and the high costs involved

28:55​ How we deliver a convenient experience  

30:13Endowus Insights  

33:00 Sign-up process

44:38​ Difficult of Investing  

45:45​ Giving you diversified investments

48:14​ Diversification through Dimensional Funds

49:10​ How we optimize for Dividend Withholding Tax

50:00​ Solving CPF investment intelligently  

52:08​ Highlight all-in cost issues with existing fund distribution

52:50​ How we avoid FX cost

53:18​ Adhering to CPF sales charges and wrap fees

53:46​ Comparing cost across US and local robos, and Endowus

59:07​ Seedly QnA